Business Launch Program

Vision to Reality

A clear framework to take you from overwhelmed to empowered and your business idea from vision to launch.

Have a big vision but aren’t sure what to do next?

If you’re like a lot of entrepreneurs and potential entrepreneurs I meet, you have a really powerful idea that could make a positive impact on the world, but you’re not sure what to do with it. Maybe you’ve secured a domain name or have formed an LLC, but the idea of actually building a business or launching a new product is a little overwhelming.

It doesn’t help when everywhere you turn you hear about “being scalable” (what if I want to make a difference on a small scale?), you seem to need an army of experts to make any progress (sourcing professionals, graphic designers, CPAs, attorneys, website developers, whew!), and you’re comparing yourself to successful entrepreneurs further on in their journey. 

It’s easy to be overwhelmed or intimidated at this point, but I promise you can figure it out. You just need the right framework.

Enter the Vision to Reality (V2R) program

A structured program designed to take your vision, idea, or concept and turn it into a simple, straightforward plan with actionable tasks so you can feel empowered to make progress. Through the program, you’ll:

Woman with curly brown hair holding pen and looking at post it notes on a wall

Gain clarity around your vision, your current reality, and the gap between the two


Learn critical mindset and effectiveness concepts to help you maximize your success


Set clear goals and milestones in alignment with your vision


Outline key business areas including product/service deliverables, business model, pricing, and key relationships


Complete foundational marketing work to clarify your target market, value proposition, and messaging


Explore business development and marketing strategies


Learn how to maximize your positive impact on the world


Develop a straightforward 12-month business plan and budget

program details

What is the Vision to Reality Process?

The Vision to Reality process is a business planning framework developed by Sarah M Cain to take entrepreneurs from idea to launch.

It includes tools, worksheets, and practical activities to help you get clear on where you’re going, understand where you’re currently at, maximize your strengths, and create a clear, actionable plan to achieve your vision.

You can work through the process in one of three ways. 


Group Coaching

If you like the idea of a built-in studygroup and are able to work through the V2R process on a set timetable, group coaching can be a great option for you. Group programs are conducted via weekly Zoom sessions with assignments to complete between sessions.  

1:1 Coaching

If you prefer personalized guidance, feedback, and accountability and/or need a more flexible timetable, 1-on-1 coaching is a great option. 1:1 coaching can begin anytime, and since sessions are via Zoom, we can work together regardless of your location. Click here to schedule an intro call with me to see if this makes sense for you!


If you are serious about turning your vision into a reality and would really love a launch partner who can dive in and actually make stuff happen, consider the manifestation option. In this engagement, I not only lead you through the V2R process but also do some of the legwork to get you to launch ASAP.  Due to the intensity, availability of these engagements is extremely limited. 

How it Works


Each session, we’ll cover key areas of the V2R framework, questions you need to answer to reach the vision you have in mind, and where to find the answers to those questions.

Concept Application

Between sessions, you’ll work on practical activities to help you clarify your thinking and build actionable plans.


During each session, we’ll review the assignments you’ve been working on and you’ll get additional guidance, clarifying questions, and feedback.

Ripples are made by those reckless enough to jump into the ocean.

― Michael Bassey Johnson

V2R Waitlist - Sign up to be notified when registration opens for the next group coaching session!